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Tackling the Fragmentation of Payments in Kenya

01 July, 2023 | 2 Min Read

Introduction

In recent years, the digital payment landscape in Kenya has become increasingly fragmented, creating unique challenges for businesses and consumers alike. The growth of different payment systems — including mobile money platforms like M-Pesa and Airtel Money, card payments, bank transfers, and more — each operating in their silos, has made it difficult for businesses to offer a unified payment experience to their customers. This is where Savannah Technologies steps in.

The Fragmentation Challenge

Fragmentation in Kenya’s payments landscape is a double-edged sword. While it illustrates the vibrant dynamism and innovation in the country’s digital payments sphere, it also complicates things for businesses. Having to deal with multiple payment platforms can increase operational complexity, drive up costs, and lead to a less-than-optimal customer experience due to the lack of a seamless, unified payment platform.

The Savannah Solution

Savannah Technologies offers an all-in-one payment gateway that integrates all major payment methods in Kenya and beyond. This unified approach allows businesses to accept payments from a variety of sources — be it M-Pesa, Airtel Money, bank transfers, Visa, MasterCard, or international methods like American Express, JCB, and UnionPay — all through a single, simple-to-use platform.

How Savannah Helps

  1. Simplicity and Efficiency: With our payment gateway, businesses no longer need to manage multiple payment platforms separately. All transactions, irrespective of their source, can be handled efficiently through a single interface.
  2. Enhanced Customer Experience: By offering a variety of payment options through a single gateway, businesses can provide a smoother, more convenient payment experience to their customers, leading to increased customer satisfaction and loyalty.
  3. Security and Trust: At Savannah, we prioritize security. Our payment gateway uses state-of-the-art security measures, including 3DS 2.0 transactions, to ensure the highest levels of financial security.
  4. Global Reach: Savannah’s global coverage means that businesses aren’t restricted to local transactions. They can easily reach and transact with customers from across the globe.

Conclusion

In an increasingly fragmented payment landscape, a unified payment gateway like the one provided by Savannah Technologies can be a game-changer. By integrating all major payment methods into a single platform, we help businesses simplify their operations, improve customer experiences, and grow their reach — both in Kenya and globally.

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